Mernda

Overview:

Innovista Group was engaged by Honestar Holdings Pty Ltd to provide development advisory and consulting services for a master-planned mixed-use project in Mernda. With a strong understanding of the client’s risk-averse approach from previous collaborations, Innovista Group worked closely with the client to ensure the project aligned with their strategic goals. The project involved a comprehensive master plan concept, including residential, retail, and commercial components, designed to create a thriving town centre in one of Victoria’s fastest-growing suburbs.

Innovista Group’s Role:

Innovista Group provided critical Development Advisory, Due Diligence, Feasibility, and Financial Modelling Services for this high-profile project. Innovista’s deep understanding of market dynamics allowed them to guide the client through complex negotiations with the vendor.Despite initial enthusiasm for the project, Innovista identified that price expectations were not aligned with market realities.
Through careful analysis and strategic advice, Innovista recommended pulling out of the deal due to potential risks associated with proceeding at the vendor’s price point. This decision ultimately protected the client from significant financial exposure.In addition to mitigating risks, Innovista worked closely with Buchan Architects on a master plan concept and collaborated with key industry players to position Honestar Holdings favourably during the tender process.

Outcome:

Through Innovista Group’s strategic guidance and industry expertise, Honestar Holdings was able to avoid unnecessary risk while still exploring future opportunities within Mernda’s rapidly expanding market. The decision not to proceed was based on sound financial analysis and demonstrated Innovista’s commitment to protecting its clients’ interests while maintaining flexibility in an ever-changing development landscape.